Increasing brand awareness doesn’t have to cost excessive amounts of time and money. In fact, one of the most effective ways to boost brand awareness and recognition includes the use of promotional products, such as promotional bags and totes. Custom bags and totes are a useful item that customers of any type of business will appreciate and make use of. Below are five reasons why you should be using promotional bags and totes to boost brand awareness.
Campaign Versatility
Promotional totes and bags come in a variety of sizes, styles and colors, making them the perfect promotional product to use for just about any campaign, event and industry. Whatever your business and marketing goals entail, promotional products like branded totes and bags are extremely effective and adaptable to your business’s individual needs. Whether you need them for tradeshows, in-store giveaways, and customer and employee gifts or for other events, bags will give your brand the recognition you’re looking for.
They’re Budget Friendly
With so many styles of customized bags and totes to choose from, there is one for just about any budget. Branded shopping bags, magazine bags and even wine bottle totes are cost-effective options that have a profound impact on brand recognition. Incorporate budget-friendly totes and bags into pre-existing campaigns for a boost in performance and return on investment, or use them as individual giveaways without breaking the bank.
Endless Customization Possibilities
There are not many promotional products that offer as large of an imprint area as promotional bags do, making the possibilities of customization limitless. This is especially beneficial for businesses or organizations looking to promote a specific message with a phrase or tagline, as there is more room for the message to be displayed. If you’re looking to customize the bag with your logo or brand name, it can be displayed larger and more prominently, allowing it to stand out more to consumers. Additionally, there are a variety of printing options when it comes to customization. Silkscreen, full-color transfers and embroidery are just a few that can perfectly portray your brand whatever your goals and budget.
Eco-Friendly Options
More and more people are becoming environmentally conscious when it comes to every-day products and tasks. Eco-friendly bags and totes allow your brand to appeal to a large group of consumers who go out of their way to obtain products and do business with brands that are environmentally conscious. Use this as a promotional giveaway all year long to reach more consumers and gain more recognition. If you’re looking for a one-time giveaway on Earth Day, for example, eco-friendly bags that are reusable and made with recycled materials will allow your brand to stand out from the crowd.
Long-Lasting Product
Since promotional totes and bags are so useful, they happen to be one of the longest kept promotional products by consumers. On average, bags and totes have a staying power of over seven months and many are kept for multiple years, delivering over 1,000 impressions per month. Branded bags are high-quality products that are used time and time again, giving you the most bangs for your buck.
Contact Fully Promo for more information 952-906-2894